Tom Ferry Content

'Did You Hear About Your Neighbor' Lead Generation

Turn Your 'Just Sold’ Story into a Lead Magnet with Our Targeted Marketing Strategy

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🔥 This is the hottest lead generation strategy in the industry! 🔥

Tom Ferry the #1 coach in North America is calling this strategy a game changer. Real estate agents often face the challenge of needing more clients to sustain and grow their business. Use this campaign to narrate the story of a recent sale to convert perspective sellers into clients.

When the neighborhood sees the "story" behind the sale, they'll be more inclined to enlist your services. Follow the steps below to become a lead-generating machine.

Step 1. Create Landing Page

Showcase your Just Sold story on this landing page - highlight your listing strategy, marketing, and negotiation skills.

☝️ Create your Just Sold Landing Page

☝️ Review our Landing Page example page.

Step 2. Generate QR Code

After you publish the landing page, click the "share" button to automatically generate the QR code for your landing page (we recommend using QRFY to track scans and data) Save your QR code to your desktop or downloads. You will use this QR code in step 3 when you create your Hot Lead Gen Postcard.

👉 Learn about QR codes on Breakthrough Broker.

👉 Learn about QR codes with tracking through QRFY.

Step 3. Send Postcard

Upload the QR code you created from your landing page and place it into the postcard. Use our direct mail feature to target a neighborhood by simply drawing a circle around the neighborhood you would like to send the postcard to, check out and it will be delivered in in 3-5 days!

👍 Create & Mail Postcard

Additional Content

Looking for additional lead generating content? Find all Tom Ferry approved content in our Hot Content area. Here you'll find self promotion strategies, buyer & seller campaigns, and industry strategies from Tom Ferry, the #1 coach in North America.


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